...

L'artisant

We have so many thoughts inside of our heads, but once we start thinking about writing them down they all disappear.

This blog might be offensive for some of you, please feel free to leave. Too many triggers will be pulled here, and this is your last trigger warning.

Let's talk business.

After I made this big decision to finally be my own boss, I have encountered and discovered so many things. I have aged and gained experience like there's no tomorrow. But, what shocked me the most about this field, is everything.

Let's talk about creativity.

Some people are born creative, some people strive to be creative, some are nowhere near creative. Then, you have those who are technical, who just do what they gotta do. They just need someone to give them the creative dose for them to do it, will they? No idea.

Then comes the designer.
Not everyone who calls themselves a designer is a designer. I'm not saying that they must have a Bachelor's degree to be called designers, but the whole experience and principles are taught differently in the university. That is in comparison with online learning. As I have noticed that A LOT over here, do a couple of tutorials online, acclaim to be designers, and then do some designs or logos. With what? zero creativity & taste. Then, the client has no clue what is branding and what is their brand. All they have is a logo, with no coordination. Come to us, and ask us what to do. Creating his/her brand all over again, in the right way. Make sure to check for degrees, and certifications when you ask someone to design for you. Check if they use Adobe if you'd like too. Those who work on Microsoft and call themselves designers, have a special place in hell. Same for those who use Canva. I'm shocked by the results that I am seeing. Few are good, some are so bad.

My condolences go to the clients. But then, I get some clients telling me that my prices are high, why? because they compare the prices with those wannabes. Not only me, any person, actually any creative person who earned a degree and is creative af. Struggles, in this aspect. 

Just like there's a hierarchy in everything, the same goes for the creative fields. If you do not practice you will lose your kick,  if you don't have creativity you won't create something special, and if you have no taste you can't create art. 

I will repeat it, not everyone who claims to be a designer is a designer. Enough with the Con artists. Being a designer is an artisan. It's a craft, a beautiful one. Creating a brand is no joke. It's not just about a logo, it's about a story and a business.

Create.